Barterloo Press Kit
About Barterloo
Barterloo is a revolutionary barter-based platform that enables people to exchange skills, services, and secondhand items without money changing hands. Founded by Stefan Krajczar and Kelly Dempsey, Barterloo aims to create a more human economy where real value circulates freely.
Our Kickstarter campaign launches on May 1st, 2025, with the goal of building a platform that serves people, not profit. Barterloo operates on a simple subscription model of $5/month, with no fees between users, no advertising, and no data harvesting.
Key Facts
- Founded: 2024
- Founders: Stefan Krajczar and Kelly Dempsey
- Headquarters: Boston, MA
- Platform Launch: Scheduled for Q3 2025
- Kickstarter Launch: May 1st, 2025
- Early Supporters: 2,000+ pre-launch
Our Story
The idea for Barterloo was born when Kelly Dempsey visited a Mayan trading post in Coba, Mexico. Watching people exchange goods directly, she realized how disconnected we've become from the original purpose of trade: to help each other thrive.
Meanwhile, Stefan Krajczar had been developing a concept for a peer-to-peer platform for sharing experiences and coaching. The two visions merged to create Barterloo—a platform that enables direct exchange of value between people, without the extractive middlemen of the modern economy.
In a world of increasing economic uncertainty, rising costs, and growing isolation, Barterloo offers a return to the human connection that comes with direct exchange, powered by modern technology.
Media Assets
Logo Package
Download our logo in various formats and sizes.
Founder Photos
High-resolution photos of our founders.
Brand Guidelines
Our brand colors, typography, and usage guidelines.
Press Release
Our latest press release announcing the Kickstarter.
Contact Information
Press Inquiries: press@barterloo.com
Partnership Opportunities: partners@barterloo.com
General Information: info@barterloo.com